|
Marketing Engineering for Excel
Quick Details
Includes eight Marketing Engineering software models (Bass Forecasting, Conjoint, Customer Choice, Customer Lifetime Value, GE Portfolio Matrix, Positioning, Resource Allocation, and Segmentation/Targeting), business cases and data files, as well as an assortment of other smart spreadsheets.
Registered instructors may receive a complimentary 12 month license to the Marketing Engineering for Excel software by following the activation instructions below. At the end of the 12 month license, you may extend your complimentary license by returning to this page and obtaining a new license per the instructions below.
| Please note that with Marketing Engineering for Excel we have implemented a NEW SOFTWARE ACTIVATION process. Your instructor username and password is no longer used to activate the software. Please follow the instructions below to get your License ID and Password to activate the software. |
Non-academic users should visit our corporate website, www.DecisionPro.biz, for more information on our commercial version of Marketing Engineering for Excel.
| * * You must be logged in
to your instructor account before proceeding. Please
login above. If you have not yet registered as an
instructor, please register
now. * * |
|
Marketing Engineering for Excel 