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Marketing Engineering Revised 2nd Edition Instructor Materials
Quick Details
Professors Lilien and Rangaswamy have developed a
series of presentations and lecture notes to assist
in teaching Marketing Engineering Revised 2nd Edition. The presentations
and lecture notes correspond to the book chapters for
ease of use. Also available are suggested solutions
for the Marketing Engineering cases and exercises.
Teaching Materials
The instructor materials are divided by book chapter
and contain lecture notes, Powerpoint presentations,
and case solutions.
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Marketing Engineering 2nd Edition