% New Products (0~70) % Unionization Capacity Utilization, % (40~110) Consumer Product Manufacturer Customized Products (0 or 1) Decline Maturity/ Decline Employee Productivity Exports - Imports % (-25~35) FIFO Inventory Valuation (0 or 1) Fixed Capital Intensity Growth/ Growth Maturity Industrial Product Manufacturer Inventory as % Sales (2~55) Low/High Purchase Amount (0 or 1) Low/High Purchase Importance Market Follower Market Leader Market Share Marketing as % of Sales (1~40) Plant Newness (20~90) Purchase Concentration R & D as % of Sales (0 - 12) Rate of Price Inflation Real Market Growth Rate (- 20~40) Relative Quality (-25~85) Service and distribution Stable Maturity Vertical Integration